Stop Wasting Budget on Better Keywords
CATTIX Keyword Pause uses strict mathematical thresholds plus real business context to pause underperforming Google Ads keywords without guesswork or risky automation.
Trusted Keyword Optimization Without Blind Automation
How CATTIX Keyword Pause Works
Math Validation
Keywords are evaluated against their campaign average using fixed thresholds, sufficient data, and statistical significance.
Math Validation
Keywords are evaluated against their campaign average using fixed thresholds, sufficient data, and statistical significance.
Context Verification
Keywords must align with the company's core service, audience, and location to ensure a fair comparison.
Context Verification
Keywords must align with the company's core service, audience, and location to ensure a fair comparison.
Safe Execution
Only keywords that pass both checks are paused. All others remain untouched and are never rejected.
Safe Execution
Only keywords that pass both checks are paused. All others remain untouched and are never rejected.
Why This Is Different from Other Keyword Tools
Fixed Thresholds
1.3× CPA overageClient-defined Z-scoreMinimum data sufficiencyNot just AI intuitionCampaign-Relative Decisions
Keywords are compared only to their own campaignNo global or cross-account averagesContext-Aware Protection
Core keywords are never sacrificed for CPA opticsMarket coverage is preservedBuilt for Serious Google Ads Accounts
Ideal for:
Pricing
Plans
Keyword Pause is included in our larger Google Ads optimization plans (built around Search Terms Cleaner), so teams that want a full system don't need to buy modules one-by-one.
Trial
Budget not important
Free 15 days
Analysis Frequency: Every 5 days
Volume: 100 search terms per campaign
Free 15 days
What's included
CATTIX Adwise AI Chat
Auto-Pilot (recommendations auto-apply)
Free 30-minute intro call
Starter
Monthly Ad Budget
Up to $10K
Analysis Frequency: Every 3 days
Volume: 100 search terms per campaign
/monthly
What's included
CATTIX Adwise AI Chat
Free 30-minute onboarding call
Growth
Monthly Ad Budget
Up to $25K
Analysis Frequency: Every 3 days
Volume: 200 search terms per campaign
/monthly
What's included
CATTIX Adwise AI Chat
Free 30-minute intro call
Auto-Pilot (recommendations auto-apply)
Pro
Monthly Ad Budget
Up to $50K
Analysis Frequency: Daily
Volume: 300 search terms per campaign
/monthly
What's included
CATTIX Adwise AI Chat
Auto-Pilot (recommendations auto-apply)
1-hour training
Keyword Analyzer Module
Advanced
Monthly Ad Budget
Up to $100K
Analysis Frequency: Daily
Volume: 400 search terms per campaign
/monthly
What's included
CATTIX Adwise AI Chat
Auto-Pilot (recommendations auto-apply)
1-hour training
Keyword Analyzer module
Ad Improver Module
Elite
Monthly Ad Budget
Up to $250K
Analysis Frequency: Daily
Volume: 500 search terms per campaign
/monthly
What's included
CATTIX Adwise AI Chat
Auto-Pilot (recommendations auto-apply)
1-hour training
Keyword Analyzer module
Ad Improver Module
Market Analyzer Module
Campaign Creator Module
Ultimate
Monthly Ad Budget
$250K+
Analysis Frequency: Anytime
Volume: custom volume per campaign
Individual pricing
What's included
CATTIX Adwise AI Chat
Auto-Pilot (recommendations auto-apply)
1-hour training
Keyword Analyzer module
Ad Improver Module
Market Analyzer Module
Campaign Creator Module
Or Buy It Separately
Prefer a standalone module? Get access via Keyword Analyzer pricing:
Frequently Ask Questions
What does Keyword Pause do?
Is it fully automatic?
How is this different from other keyword tools?
Does it compare keywords across different campaigns or accounts?
Will it pause important "core" keywords?
What data does it use?
Is it safe for high-spend accounts?
Who is it best for?
Can I customize how strict it is?
What happens if a keyword isn't clearly underperforming?
Can I disable it anytime?
CATTIX's Partners
